According to Latenighton. There is a good chance you’ve seen BTS near the top of a few end-of-year lists for 2020. The band had a dominant year in pop culture and that included stealing the show in late night television more than once.
The K-pop band wasted no time making a splash in 2020, releasing the single “Black Swan” in January. The song’s massive success was an indication of how big the album Map of the Soul: 7 would be when it finally reached audiences the following month.
As if a chart-topping record with millions of sales wasn’t enough, BTS added to its resume with the English-language single “Dynamite” in August. The music video set multiple YouTube records for views and further cemented the band as a worldwide sensation.
2020 wasn’t an easy year for any artist to release new music. The novel coronavirus pandemic put a halt to concert tours and limited the ability to perform live music, severely constricting how an album could be promoted.
Late night television is an important part of the promotional tour for movies, television series, comedy tours, and music. It was through this platform that BTS–Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook–found a way to reach audiences and in the process, have music’s biggest year on late night television.
There may be about a dozen late night television shows active right now but none have a relationship with BTS like The Late Late Show with James Corden. Always a musically-inclined show, The Late Late Show has gone above and beyond to help BTS reach American audiences. The band, and its fans, have responded by helping James Corden in more ways than one.
Back on Jan. 28, BTS performed “Black Swan” on The Late Late Show. It’s hard to think of another late night TV musical performance that had the same level of anticipation. The band delivered an entertaining rendition of the song and even had some fun with a game of Hide and Seek.
When the band learned it was nominated for a Grammy, it was Corden who interviewed the guys to celebrate the accomplishment. The group returned the favor by giving The Late Late Show performances of “Life Goes On” and “Dynamite.”
Other musical acts like Miley Cyrus, Megan Thee Stallion, and Dua Lipa also had incredible years in late night TV. But it’s hard to say that anyone created as much buzz or provided as much entertainment as BTS.