Four Charitable Beauty Brands that Support Mental Health

Written By: Mary Lucas  

Educating ourselves about mental health is essential when it comes to recovery as well as ending the stigma. Educating our youth & the general public about mental health creates conversation around mental health, smashes stigmas and starts movements. If you believe in shopping ethically or if mental health awareness is important to you, read on to discover four charitable beauty brands that give back to mental health charities.


CLOVE + HALLOW is changing the way the beauty industry things about clean beauty; with products that are both beautiful and good for you. The founder of CLOVE + HALLOW wanted to create affordably-priced clean, cruelty-free, and vegan cosmetics that perform like indie – cult classics. CLOVE + HALLOW wants every woman to attain beauty without sacrifice; whether its affordability or ethics.

CLOVE + HALLOW will donate 15% of the proceeds to the Georgia chapter of Mental Health of America, where the funds will help advocacy, outreach, and education about mental illness, everytime you purchase a Lip Creme in the shade Psych.


In 2014, Philosophy launched an initiative called Hope & Grace; Hope & Grace has donated $4.3 million to the cause since it’s launch. When you purchase a philosophy product, you will be a part of supporting incredible organizations addressing mental health challenges. The Hope & Grace initiative supports women with mental health issues; they have helped 1.5 million women since it’s launch.

If you read the labels of any Philosophy product, you know how dedicated the brand is to positive energy and good, honest vibes. This mission is carried through its Hope & Grace initiative to support mental health and wellbeing. Every product sold from this line helps Philosophy support community-based mental health efforts — from financial grants to treatment of issues.


Glowbiotics was founded with women in mind.

“Our mission is to help all women feel good about what they put on their skin so they can radiate confidence from within because we know when you feel good on the inside, you will glow,” states the brand’s website. When you buy any Glowbiotics product, 1% of the sales will go to mental health charities for women, like Bring Change to Mind. “Why women?” the brand asks. “In addition to genetic and environmental factors, hormonal factors also can influence a woman’s mental health. Although several mental health challenges affect both women and men, women are disproportionally affected by anxiety, depression, eating disorders and bipolarity. The statistics below point out how women are affected by mental illness, but what is more alarming is that nearly 1 in 4 women in the U.S. report feeling worried, nervous or anxious on a daily to weekly basis. Moreover, 1 in 8 women can expect to develop clinical depression during their lifetime. As surprising as the numbers may be, fewer than 50% ever seek care largely due to stigma.”


Hope Fragrances  
Last year, The founder of the Hope for Depression Research Foundation, Audrey Gruss, created a line that includes: candles, perfume & lotion which donates 100% of its proceeds to the Hope for Depression Research Foundation. The fragrance was created in honor of Audrey’s mother, Hope, who struggled with depression for many years and has a great fusion of four flowers: gardenia, jasmine, lily of the valley and tuberose.

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